I work with established founders whose businesses are growing — but whose systems haven’t caught up.
My role is to design the backend infrastructure that supports expansion without chaos: how revenue flows, how operations run, and how platforms connect cleanly behind the scenes.
This work isn’t about doing more.
It’s about building a business that can hold what you’re creating next.
I DESIGN THE SYSTEMS
BEHIND SCALING
BUSINESSES
Clarity, structure, and operational calm — for business owners who are done holding everything together.
Revenue protected by a single launch-day call
$2M → $10M
Error rate after I rebuilt a failing integrations department
0%
Students served on systems that ran without manual intervention
10,000+
Course revenue scaled on infrastructure I built
$50K → $25M+
I’ve spent years working behind the scenes inside growing businesses , close enough to see where things break, where friction builds, and where owners end up carrying far more than they should.
What I’ve learned is simple: growth doesn’t fail because of lack of effort.
It fails when structure is added too late or not designed intentionally from the start.
My approach is thoughtful and methodical. I pay attention to how decisions are made, how systems connect, and how the business actually functions day to day.
Because when the foundation is right, everything else becomes lighter.
I care deeply about how businesses are built — not just how they grow.
THE WAY I THINK ABOUT growing BUSINESSES
S
S
O
THE B.O.S.S. METHOD
B
How I work
VICTORIA CHANEL
Business Builder - Purpose, Profit, Impact
Amy doesn’t just build websites — she builds infrastructure. She designed and implemented the systems behind my brand, including funnels, automations, and multi-platform integrations, in a way that supports real growth. Her ability to see the full picture and execute it with precision is rare.
Amy does it all and is a true expert at her craft.
RUBEN PEREYA
2024 IDEA Emerging Trailblazer of The Year
She understands technical setup, marketing, and aesthetics - and she is blazing fast! She can set up a sales funnel faster than most marketers and funnel builders I've worked with, her communication is excellent, and she is so easy going while maintaining high professionalism. I highly recommend her!
Hiring Amy is like hiring a staff of 3 or more.
TRACY O'MALLEY
Biz Bio Hacker - Enneagram Expert - Top 1% Podcast Host
“When you work with Amy, you can rest assured the things that keep you up at night in your business are being handled so that you can operate in your zone of genius. Her expertise, wisdom, work ethic, character and commitment are unmatched.”
Her expertise, wisdom, work ethic, character and commitment are unmatched.
CHELSEA HUSUM
Best Selling Author - Speaker - Entrepreneur
Amy completely rebuilt my website in a few days and did an incredible job! She really understood my brand feel and style and made that come alive and really stand out in a unique way.
I highly recommend Amy and her team for any website needs!
NOEL ROBERTS COLEY
Podcast Host - Owner of Diamonds All-Stars
Her expertise in integration has not only streamlined my production process but has also opened my eyes to the endless possibilities within my business.
I cannot recommend Amy highly enough.
TJ Tijani
STR & Hotel Expert - Speaker - Coach
Amy is the real deal with it comes to building funnels! She has done multiple projects for me and is great to work with. She communicates well and is thorough with her work. Happy to have her on the team.
If you are looking for someone who truly knows what she is doing... hire Amy.
TEAM HER SRL
Owner & Founder
Amy traveled to Belgium to work alongside our team and played a major role in helping us elevate both our business and growth strategy. She rebuilt and optimized our website, set up our business systems and accounts, and helped create a clear marketing and social media roadmap for future growth. She also worked directly with us on a Google-focused project strategy that brought clarity, structure, and scalability to our plans.
Amy brings a rare mix of technical skill, business strategy, and creative vision
ANNA GASPARI
COURSE CREATOR - BEAUTY MENTOR
Amy got my vision right away and I'm an artist, so that part was super important to me! I always feel like I can go to her with my needs and dreams and she brings them right to life for me! I seriously do not know what I would do without her! Amy is timely, efficient, knowledgeable and has coached me on ideas to help grow my business! She is more than my Business Manager, she is my Business Soul Creative Assistant!
Part of me wants to keep her my best kept secret!
BRIONNA MORSE
Mindset Coach - Speaker - Mentor
I was drowning in system failure. It felt like I was constantly putting out fires. But when Amy came to the rescue, she literally “Marie Kondo-ed” everything. My clients had a system for entering into their work with me that was much more seemless and inviting, the flow from launch to purchase was easy, and she honestly made ME feel safer as a business owner. She is a business building angel!
Hiring Amy was one of the best decisions I have ever made!
BRIONNA MORSE
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